AmeriTex and TCPA wanted to create an application that would serve as an interactive and educational training tool for their engineers, trade partners, and other stakeholders. Through a collaborative process with the AmeriTex engineers and product professionals, we developed a thorough and informative augmented reality experience that is now being used by all members of the Texas Concrete Pipe Association, and is a first in the concrete pipe industry. Through voice-overs, animations, and prompts, users are guided through the different stages of pipe installation and have available to them an interactive menu that plays in, in real-time 3D, every stage in the installation process, while showcasing the difference between concrete and plastic pipes.
TCPA ENGINEER TRAINING PROGRAM AR CONCRETE VS. PLASTIC PIPE ENGINEER TRAINING PROGRAMBACK TO OVERVIEW