Logitech wanted to create an augmented reality experience that highlighted the benefits of hybrid work. Their partnership with Microsoft Teams coupled with their top of the line camera and sound equipment, allowed users to seamlessly work from home and enjoy all the benefits that hybrid work offered.
We worked with the Logitech video collaboration marketing team to create an innovative and immersive augmented reality experience chock full of art, animations, music, and storytelling. The experience is launched from digital artwork created by Portland, Oregon artist Goldsuit, and doesn’t require an app download to be experienced. When the AR launches, users are invited to activate different hybrid work “worlds” that are inhabited by interesting characters, who eventually come together, thank to users, to celebrate as one at the end of the experience.