Della Terra, a sustainable Colombian clothing brand, embraces a powerful mission: fighting climate change and fostering a more equitable society. In a remarkable collaboration, they partnered with Chester & Peck, the esteemed brand of Palacio de Hierro, Mexico’s largest retail store. Seeking to convey their brand’s message effectively, they turned to us, Augmented Island Studios, for an on-location augmented reality activation that would captivate potential retail customers.
Drawing on our expertise, we crafted an immersive experience that beautifully encapsulates the essence of Della Terra. Picture a lush tropical paradise teeming with life, where vibrant toucans and parrots take flight amidst a symphony of nature’s sounds. Seamlessly blending the physical and virtual realms, our augmented reality activation not only embodies the brand’s deep environmental commitment but also serves as a catalyst for conveying crucial ecological messages.
At Augmented Island Studios, we are proud to collaborate with visionary brands like Della Terra, united by our shared values and unwavering dedication to harnessing immersive media for driving meaningful change. To learn more about our transformative work, we invite you to play the videos on this page. We also invite you to discover Della Terra’s website at https://dellaterra.co.